CLIENT:
Tesla, Stefan Beckman Studio, Mark Seed
YEAR:
2022
LOCATION:
Austin, TX
SCOPE:
Lighting Design, Management, Equipment Rental, Labor
Project Overview
To mark the launch of Tesla’s new Gigafactory in Austin, Texas, and their new headquarters, the automaker hosted a Cyber Rodeo. With over 15,000 people in attendance, the launch included a drone light show, fireworks, and a keynote speech from founder and CEO, Elon Musk, teasing news of the Cybertruck, the new Model Y’s, and the future of Tesla.