CLIENT:
Blue Revolver, Ideko
YEAR:
2025
LOCATION:
Sofi Stadium, Los Angeles
SCOPE:
Scope: Lighting Design, Equipment, Installation
Project Overview
Studio RRD provided lighting design for Nike’s After Dark Tour event at SoFi Stadium in Los Angeles, featuring a live performance by Doechii. Working alongside Nike’s creative and production teams, we developed a lighting approach that emphasized motion, rhythm, and connection — transforming the stadium’s large-scale LED environment into a cohesive visual experience. The design balanced high-energy performance moments with ambient architectural lighting, complementing both the brand storytelling and the live concert atmosphere.